tag:blogger.com,1999:blog-3517349539770232900.post7793134722344114078..comments2024-02-20T05:13:42.913-05:00Comments on The Beauty Alchemist: LUSH Golden TicketBeauty Alchemisthttp://www.blogger.com/profile/08779966019318211805noreply@blogger.comBlogger2125tag:blogger.com,1999:blog-3517349539770232900.post-69225612047579174632011-12-10T21:08:52.629-05:002011-12-10T21:08:52.629-05:00wow, sorry to hear that. I didn't think of it ...wow, sorry to hear that. I didn't think of it as so many non-winning tickets.Beauty Alchemisthttps://www.blogger.com/profile/08779966019318211805noreply@blogger.comtag:blogger.com,1999:blog-3517349539770232900.post-17966439777242944482011-12-10T20:02:33.473-05:002011-12-10T20:02:33.473-05:00I just got a golden ticket too and found out I am ...I just got a golden ticket too and found out I am a loser.<br /><br />What bright spark in the Lush marketing dept thought it was a good idea to let 49,500 customers so excited that they thought they had won a prize, then had to log on to find out they were a loser?<br /><br />it's Willy Wonky if you ask me. Why not just print the number of tickets that win a prize like every other competition on the planet?<br /><br />Was the idea pitched something like this?<br />Marketing Expert<br />Let's print 50,000 golden tickets, so some customers might win a prize. About 500 of you, which is a . If you are lucky. Maybe. Like a big prize, you know huge. Not that big, but $500 is a big prize right? That will cost about $150 worth of soap to make, which is actually less than the cost of printing 50,000 golden tickets and the labor of sticking them in random boxes by hand. <br />Boss of Lush<br />I like that we only have 1% of winners, and 99% who think they have won are really losers. It is like the Occupy Wall Street banners right? I love being topical and sort of generous. Lets do it.<br /><br /><br />At least we could have won a 10 discount off our next purchase, instead of which all we got was disappointment. Not the best feeling for your best customers Lush You think we are all that excited over a piece of worthless shiny paper?Anonymousnoreply@blogger.com