Estee Lauder Blacker Than Black

It's hard to beleive that Estee Lauder has gotten in on the black makeup trend, but they have. They have done it in a more wearable way than some or maybe just a toned down version.

The new eyeshadow quad, which is a permanent addition, is Black Smoke and has lightest to darkest shades. The line also has the deepest black in every mascara formula they make. So no matter which you love best, you can have it blacker.

I tried the Double Wear, and I have to say it wasn't that dark. Now I don't like deep black mascara, so that was fine by me. It's a little darker than normal but no way will you have soot lashes. The mascaras are LE.

To achieve the intense jet black color, the scientists at Estée Lauder maximized color intensity
and opacity using select Carbon Black and Black Iron Oxides and putting the pigment through
an ultrasonic process.

These are the mascaras and their shade name:

-Double Wear Zero-Smudge Lengthening Mascara in Blacker Black
-Sumptuous Bold Volume Lifting Mascara™ in Bold Black
-Projectionist High Definition Volume Mascara in Jet Black
-TurboLash All Effects Motion Mascara in Turbo Black
-MagnaScopic Maximum Volume Mascara in Black
-More Than Mascara Moisture Binding Formula in More Black

*press sample