Maybelline's newest mascara One by One by Volum'Express came out just this month. I haven't always had luck with Maybelline mascaras, but this has been a different story. I love it.
It's not too wet a formula, which is the first plus. Not dry but just right. I get super length and definition and no clumps using this. No flaking for the most part ( I had a little at the end of the day) and it lasts really long, even on me. With 2 coats my lashes look long and really good. I don't recall ever using Volum'Express in any of the other formulas so can't compare them. But it's much better definition than Define a Lash, which worked pretty well for me overall, but not nearly as well as this . One by One is big length with medium volume, but the long, defined look is exactly what I like.
The wand is football shaped , big but not huge and easy to use. Maybelline calls it an "exclusive ergonomical elastomer brush- The Lash Catcher " , which has been in development for 4 years. They say you get 3 bristles per lash with this brush and it is patent pending.
Available now at all mass market outlets .
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