The news is finally official as I am sure you may have heard. MAC is doing a Hello Kitty line. I was fortunate enough to see this in a sneak peek earlier this week. Now I am not that into Hello Kitty, but I loved this collection. So this is going to be huge for the big fans or the ones just interested in cool and cute makeup .
Whats fun here is that it isn't cute,cute. It's edgy and a bit subversive( you need to see the video to get that). It's all black, not pink. I like that.
This is made for the grown ups. It's not your 10 year olds line, it's for the adults.
The colors are so pretty. You can see some in the one picture released. We are not allowed to put out any more info until Mid January. So hold tight.
In the meantime, todays Womens Wear Daily has the scoop, which covers a lot. Some highlights:
The Lucky Tom quad has violet blue, brown, gold and pink-coral shades, while the Too Dolly
palette has mint, blue-silver, pale pink and magenta shades
“We incorporated glitter eyeliners because she loves anything that twinkles, and we took the coral and hot pink theme and did pretty, poppy [colored] blush"( GORGEOUS)
There is the Hello Kitty Colour Collection and the more high-end Hello Kitty Kouture. The bulk of the items are in the former category: six shades of lipstick , six Lipglass shades, and two tinted lip conditioners.
Two eye shadow palettes, which each contain four shades and retail for $38; two shades of pigment and two Reflects Glitter stockkeeping units — one blue, one pink — are $17.50 each.
Four Glitter Eye Liners, each $16.50,
Two shades of Beauty Powder, each $22
Three shades of nail polish, each $11( wait till you see..)
Black mascara, $12, and false lashes, $12, round out the color offerings.
Shades range from pinks and turquoises to lavenders and greens.
Hello Kitty Kouture is intended to be the high end of the collection. Two shades of Dazzleglass, each $28, each feature a reusable silver chain pendant with Hello Kitty outlined in white Swarovski crystals on black with a pink crystal bow.
Sheer Mystery Powder, $90 and available in three shades, is packaged in a silver powder compact with Hello Kitty outlined in white Swarovski crystals with a pink crystal bow on a black background.
The Hello Kitty Colour items, a Petite Makeup Bag, $22, and a medium Makeup Bag, $35, will be in all doors, and at maccosmetics.com.
Internationally, the items will be in 1,307 doors in 69 countries, including 296 MAC freestanding stores outside North America.
Hello Kitty Kouture will be available at MAC stores and maccosmetics.com only. At the maximum, the collection will be available for eight weeks.
A wait list begins Jan. 7
Feb. 10 it is online
Feb. 12 in stores.