I'm not the biggest matte lipstick fan, I've said that many times. They're just too dry and flat . I wear them sometimes but always topped with a balm or gloss. I love the richer pigments but not the feel.
L'Oreal's newest Signature matte is a different (lip) story. These are really comfy on lips. They feel barely there and not dry. I don't even need a balm topper. I'd call them a liquid lipstick/stain hybrid.
These have good pigment but I do need two coats for full coverage. First application gave medium pigment, 2nd was full coverage/pigment. It's not as heavy/bold color as most liquid mattes I've tried and is more buildable. I like that.
The wand is a bent doe foot that applies the color easily. It's thin but not runny . Wear time is long and once it begins to fade you have a stain left behind.
Props too , for the nice, rather luxe looking packaging. The tube has a weighted, higher end feel.
Colors shown are I Rule ( rosey pink), I Am Worth It ( red) and I Explore ( medium nude brown) an everday fav. for me.
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