I melt eye makeup at warp speed. Seriously sometimes it starts to fade before I even get out the door depending on formula/brand. It's nuts but true. So a good base is important for me but... many of them don't really make much of a difference for me.
Enter Cover Girl's new Lid Lock Up Primer. Did I think this would be the primer that works better than most I've used? Heck no. But it is. When I use this my eyeshadow lasts far longer. Most days I've gotten the whole day into evening which is amaze for me. Other times it's been midday / late afternoon , again depending on brand. (For longest wear I use mostly MAC , Chanel and NARS).
With this I dab some product on lids from the wand and give it a couple seconds to set. The thin formula dries fast and shadow glides right over it. I don't see any difference in the color or depth of shadow when using this. Shadow looks the same as always, just lasts a lot longer.
If you're a primer user and have been buying the more expensive ones you might want to give this a try and possibly save yourself a few dollars. For the more fun things, like shoes and lipstick.
Cover Girl Lid Lock Up Eyeshadow Primer is $ 7.99 at drugstores and Amazon