Saturday, August 18, 2007

Lancome new mascara Courbe Virtuose


Lancome has released a new mascara aimed for major curling, and for those who don't want to fuss with curling their lashes before mascara application( that would be me).

I don't do the curling thing, but like the idea of long , curled lashes. I haven't tried this yet, but it sounds promising, and Lancome has always had great mascaras. I used to love Aquacils from way back, and am using a Definicils right now. ( It holds up really well in this steam heat of weather we've been having).


If you have tried it, let me know what you think.


Here are the details:



A “GENIUS” CURLING MASCARA FROM
THE WORLD’S LUXURY LASH LEADER
INTRODUCING:


COURBE
VIRTUÔSE


Lancôme, the beauty brand behind the world’s best-selling and
most-loved prestige mascaras, will add another virtuoso to its
already impressive portfolio: Courbe Virtuôse Divine Lasting
Curves Mascara. As courbe means curving and virtuose means
genius, this equals a must-have mascara that sensually shapes
and divinely lengthens lashes for hours on end.


With three mascaras ranking among the top five best-sellers
in department stores, according to NPD, Lancôme takes
its mascara position seriously and works to bring the bestperforming
products to market. Courbe Virtuôse’s easy-to-use,
unique KeepCurl™ Brush grasps even the tiniest lashes right
at the root to lengthen, thicken and push lashes up to an
amazing 100-degree curve.

Lancôme’s Curlguard™ formula,
comprised of shaping, lasting and holding waxes, easily
adheres to the lash and allows for flexibility, creating a divine
curve that lasts up to 12 hours.


Courbe Virtuôse is perfect for those who don’t have the time
or desire to use a lash curler, or who simply want a divinely
curved lash. Additionally, this non-waterproof formula is
remarkably resistant to tears, does not smudge and removes
with ease.


It’s no surprise with technology and results like this that
Courbe Virtuôse received raves from the women who took
part in the consumer testing of the formula. In fact,
Courbe Virtuôse has the distinction of being the highest-rated
mascara in Lancôme consumer test history.



Suggested retail price is $23.00

1 comment:

Anonymous said...

My lashes are poker straight and with 2 coats of this crazy mascara...and i'm sold. Its SMUdgeproof! Its definitely the greatest mascara Lancome has launched. LOVE it .