Sunday, October 10, 2010

DKNY Delicious Core Club

In celebration  of the 5th anniversary of DKNY Be Delcious as well as the addition of the  new EDT version of the famous scent, DKNY has created the Core Club. Yes, core as in apple. 

The Core Club is a launch point for fans of the fragrance to interact and get the newest and  often exclusive news as well as enter contests  and more. Most of this happens thru social/digital media and their facebook site. More content will be added next month but currently you can read a behind the scenes with Ms. Karan herself, and enter a design your own bottle contest. ( The twitter account encompasses all Donna Karan and is maintained by her very sharp witted , funny, active tweeting PR person. )

DKNY Be Delicious EDT will be releasesd this month and is said to be a ligher and brighter take on the original but using the same notes.

DKNY Be Delicious Eau de Toilette Spray  3.4oz  $65.00
DKNY Be Delicious Eau de Toilette Spray  1.7oz  $52.00
DKNY Be Delicious Eau de Toilette Spray  1.0oz  $36.00

1 comment:

Anonymous said...

lol The name is perfect. :) I love this scent - it's my go-to fragrance for spring and summer!