Friday, February 29, 2008

Tommy Hilfiger Dreaming of You Website

A new , fun, interactive website has been launched alongside the new fragrance from Tommy Hilfiger -Dreaming.

It's all about your dreams, and also features all the perfumed products available( including a parfum).It officially goes live March 4th, but some components are ready now.

Dream Expert – Dreams are the product of our imagination and creativity. So what do you dream about? includes an interactive, exploratory experience where dreamers will be able to submit their dreams to Craig Webb for the opportunity for a personal interpretation. Each week three dreams and their interpretations will be chosen to be featured on the site. In addition, one day a month, visitors will have the opportunity to make an appointment to have Craig interpret their dream live over the phone. This feature will go live on March 17th.

Dream Interpreter – For visitors whose dreams are too personal to share with the world, they will be able to use the automated dream interpreter. A special feature in this section, which will also be available on March 17th, allows visitors to receive automated dream interpretations via keywords they submit regarding their dreams, as well as forward their dream interpretation to a friend.

Dream Confession – The question here is, “Who do you dream about?” This feature allows visitors to confess their dreams to the object of their desire in the form of an e-card.

Behind-the Scenes Footage – See an insiders look of the making of the fragrance advertising campaign with model Mona Johansson, the face of Dreaming Tommy Hilfiger. The Dreaming TV Commercial will also be streamed online.

Downloadable “goodies” include computer backgrounds and wallpaper.

Dreaming Collection – Dare to Dream. Tempting and seductive, Dreaming Tommy Hilfiger is a light, fruity floral brimming with exotic flowers and succulent fruits. The combination of notes in Dreaming takes the senses on a journey. White Peach, Tuberose and Freesia are found at the heart of the fragrance. The collection includes a parfum, eau de parfum, smoothing body lotion, sensuous body wash, rollerball/lipgloss duo and a solid perfume pendant.

Dreaming Tommy Hilfiger launched in February 2008 and is available in Macy’s and in all Tommy Hilfiger retail stores.

Dreaming Tommy Hilfiger
0.5 oz/15ml Parfum $125.00
1.0 oz/ 30ml EDP Spray $35.00
1.7 oz/50 ml EDP Spray $45.00
3.4 oz/100ml EDP Spray $60.00
The parfum, a first for Tommy Hilfiger Toiletries, will be housed in a rich fabric box with a Dream interpretation dictionary. In addition, there is a beautiful charm that dangles on the neck of the bottle.

Limited Edition Dreaming Lipgloss/Rollerball Duo 5ml/4.6ml $20.00

Limited Edition Dreaming Solid Perfume Pendant 3g $45.00

all info:thilfiger

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